CancerCare©, a New York-based agency that offers free professional services to anyone and their families facing cancer, awarded its Corporate Responsibility Award to Cornerstone Communications in October 2009.
The entire Cornerstone team annually offers time and talent to the Under the Sea Gala, which has raised over $2.5million to support Cancer Care for Kids© programs. In addition, CEO Marsha Palanci has been a Board member of CancerCare© since 2001.
Diane Blum, CancerCare© Executive Director, points out that “we could not fulfill our broad range of services without loyal supporters like Marsha and her team. Cornerstone Communications conceived and created a video showing the impact of our programs on children, which has become an integral part of the gala and contributes to its success.”
The award was given at the annual CancerCare© Tribute to Friends, which recognizes individuals and organizations that support the agency’s goals.
It was a wild night at Chelsea Piers, when members of the wine, food and fashion media laced up their bowling shoes, donned matching jerseys and threw spares and strikes for a special event to benefit CancerCare for Kids©.
Cornerstone Communications organizes this annual event with 12 teams representing such prominent media outlets as Wine Spectator, Good Housekeeping and Adams Beverage Journal. Over $3000 was raised for CancerCare for Kids© that night.
The Bowling Ball shows that philanthropy and having a great time are not mutually exclusive, Marsha explains. Cornerstone Communications is proud to sponsor this event to raise funds and awareness of such a worthwhile charity.
Among the winners was Gina DeVito, a student at the French Culinary Institute (FCI). She received $2000, donated to Les Dames from Cornerstone Communications, toward her tuition.
Gina began her career at 15 as a restaurant dishwasher. In addition to full-time culinary studies at FCI, she works for a consulting firm that helps non-profit organizations raise funding through special events. She also works part-time as an event chef and has a handful of private dining clients. Gina wants to combine her love of food with her event-planning skills and hopes to open her own catering and special events company.